Review · PICO DO ARIEIRO TOURS
Funchal: Pico do Areeiro to Santana 4×4 East Tour
Madeira’s east is a dramatic change of scene: high mountain air, forest roads, traditional Santana houses and red cliffs all fit into one seven-hour 4×4 day. You leave the driving to a local guide, then take narrow old routes a standard rental car may not reach.
I like two things in particular: the small group of up to eight keeps stops and pick-ups from feeling like a bus procession, and the mix of off-road tracks and short walks gives you more than a string of roadside photo stops. Guides such as Brian, John, Niko and Darcio have been singled out for friendly, engaging tours, though the guide assigned to your date will vary.
The trade-off is that this is a full, fast-moving day, not a deep hike or a wilderness expedition. You will also share some stretches of road with coaches and other tours, and food and drinks are not included, so plan ahead for lunch.
At a glance

- Pico do Arieiro at 1,818 metres: Take in mountain views from one of Madeira’s highest peaks, with about 25 minutes for a break and photos.
- A levada walk at Ribeiro Frio: Allow time for the short Levada dos Balcões route, a gentle way to see the island’s forest and water channels on foot.
- Old forest roads by 4×4: The off-road sections add access and a little adventure, but they are only part of the day.
- Santana’s triangular houses: Stop in the village for lunch, time to explore, and a look at its distinctive traditional homes.
- East-coast viewpoints: Guindaste and Ponta de São Lourenço bring broad coastal views, including the red cliffs.
- Seven hours, with pickup in Funchal: The $73 price includes hotel pickup and a driver-guide, but not meals or drinks.
A mountain start above Funchal

The day begins with pickup at your accommodation in Funchal. After meeting your driver-guide, you head inland toward Pico do Arieiro, which rises to 1,818 metres. The climb brings a sharp change in scenery from the city and coast below to steep mountain slopes and wide views.
You have around 25 minutes at the peak for a break and photos. That is enough to take in the setting, but not a long visit, so have your camera and an extra layer ready before you arrive. Mountain weather can shift, and the tour specifically advises bringing warm clothing and rain gear.
This is a viewpoint visit, not a summit hike. If you want to spend hours walking above the clouds, this tour will not give you that; its strength is letting you see the high country as one part of a much broader day.
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Forest tracks and a levada at Ribeiro Frio

From the mountain area, the route heads toward Ribeiro Frio, with off-road driving on old forest roads along the way. The 4×4 ride is a central part of the appeal: it gives the day a more adventurous feel and can take you onto routes that may not suit a standard rental car.
Keep expectations balanced, though. The off-road driving is a portion of the tour, not the entire route. Some sections use regular roads shared with buses and other tours, so the day is a blend of scenic driving, viewpoints and short stops rather than a full back-country expedition.
At Ribeiro Frio, there is time for coffee and a walk on the Levada dos Balcões. A levada is a traditional water channel, and paths beside these channels offer a different way to take in Madeira’s natural surroundings. The schedule allows about 45 minutes for this stop and another 45 minutes for a walk and sightseeing elsewhere in the route, although the precise rhythm depends on the day.
Wear comfortable shoes for the walk. It is a useful leg stretch between drives, but it is described as a small levada walk, not a long trek. If your main goal is strenuous hiking, treat it as an introduction rather than the day’s main event.
Santana’s houses and a proper lunch break

The drive continues downhill to Santana, a village known for its traditional houses with steep roofs and a triangular shape. The homes are a distinct architectural sight, and the stop gives you time to look around, browse souvenirs and take a break from the vehicle.
Lunch is not included in the $73 price. You have free time to eat, so budget for a meal and any drinks, or bring something with you. One guide’s restaurant recommendation was a three-course lunch with wine, water and coffee for about €25 per person at the time of that visit. Treat that as a useful price example, not a guaranteed menu or current rate.
There is a practical wrinkle here: some visitors have been advised to bring lunch, while the tour also makes a lunch stop. Since food and drinks are excluded, ask your guide at the start how the stop will work that day. You can then decide whether to buy lunch in Santana or carry a snack.
Santana is more than a quick photo stop, but do not expect a long village stay. The value is in seeing the houses in their local setting while keeping enough time for the coast and other stops later in the day.
Guindaste and the east-coast cliffs

After Santana, the route reaches Miradouro do Guindaste, a viewpoint with panoramic views over the east coast. This is a good place to pause and get a sense of the island’s steep, folded coastline. The tour includes time for photos and free exploration, though the stop is part of a packed itinerary.
The journey continues to Porto da Cruz, where the North Mills Distillery is listed as a visit with a guided tour and time to browse or shop. Rum tasting is part of the tour’s advertised appeal. If you do not drink alcohol, the distillery visit may still interest you for its production story, but it will likely be less of a draw than the scenery.
A final viewpoint at Ponta de São Lourenço brings you to the island’s eastern end, with views of the red cliffs and the coast often compared to a dragon’s tail. The landscape here is notably different from the forested interior. You get open sea, exposed headlands and the island’s distinctive red rock.
The return to Funchal passes through Machico, Madeira’s first capital, and Santa Cruz. The listed drive back is about 30 minutes, though the total return time can depend on the route and drop-offs.
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What the 4×4 format adds

A car can take you to many of Madeira’s headline viewpoints, but driving the island’s steep, narrow roads takes concentration. This tour removes that job from your day and gives you a driver who knows the route. That is useful if you would rather look out the window than watch for tight bends and oncoming traffic.
The vehicle also makes the old forest-road sections possible. That is where the tour earns its adventure label, although you should not expect every mile to be off-road. A previous visitor who wanted more back-country driving found that the off-road portion was smaller than expected, while still appreciating the views and day as a whole. If you book mainly for rugged driving, keep that distinction in mind.
The group limit of eight is a real practical plus. A smaller group generally means quicker boarding and less time spent collecting people, leaving more of the day for stops. It also makes it easier to ask the guide questions or get a recommendation. Past guides have included Brian, John, Niko, Darcio, Miguel and Silvio, among others; guide names change, so book for the route and format rather than a particular person.
Is $73 a fair price?

At $73 per person, you are paying for seven hours of transport, hotel pickup in Funchal, a driver-guide, several major stops and access to off-road routes. You are not paying for lunch or drinks. For someone without a rental car, or anyone wary of Madeira’s steep roads, that package can offer good value.
The best comparison is not simply the price of a rental car. Consider the time needed to plan a route, find parking, navigate narrow roads and reach the less accessible tracks. A guided day also lets you combine Pico do Arieiro, Ribeiro Frio, Santana, the north coast and Ponta de São Lourenço without arranging several separate trips.
The trade-off is control. You follow the group’s schedule, and each viewpoint has a time limit. If you want to linger for hours at one spot, walk a long trail, or choose every stop yourself, a rental car or a dedicated hiking day will suit you better.
The tour’s rating is 4.8 from 280 reviews, with praise especially focused on the guides, the scenery and the combination of off-road driving with varied stops. Those are the parts I would weigh most heavily: a good guide can make a packed day feel relaxed and informative, while the views and route offer a strong cross-section of eastern Madeira.
Who should book this day

I would choose this tour if you have limited time in Madeira and want to see both the high interior and the east coast without driving yourself. It is also a sensible option if you are staying in Funchal, prefer a small group, and like the idea of mixing viewpoints with a little walking and a bumpy ride.
It may not suit you if you have back problems, use a wheelchair, or are pregnant; the activity is specifically listed as unsuitable for those groups. The off-road sections and vehicle access can be uncomfortable, and this is not a smooth coach outing. Large bags and luggage are not allowed.
Pack comfortable clothes and shoes, plus rain gear and a warm layer. The mountain stop can feel very different from the coast, and weather is not guaranteed. Bring money for lunch and drinks, and clarify the lunch arrangement with your guide before leaving Funchal.
Should you book the Pico do Arieiro to Santana tour?

Book it if you want a varied, guided day that links mountain views, a levada walk, Santana’s houses and the eastern cliffs, with some off-road driving along the way. The $73 fare is reasonable for the transport and coverage, especially if you do not want to tackle Madeira’s roads yourself.
Skip it if your priority is a long hike, hours at one viewpoint, or a full day of back-country driving. This is a sampler of eastern Madeira, and a good one for curious first-time visitors, but it moves through several places rather than settling in one.
FAQ
How long is the tour?
It lasts seven hours, including pickup in Funchal and the return journey.
What is included in the $73 price?
Hotel pickup and a driver-guide are included. Food and drinks are not.
How many people are in each group?
The tour is limited to eight participants.
Which languages are available?
The live guide is available in Spanish, English, French and Portuguese.
Is lunch provided?
No. Lunch is not included, though the tour stops in Santana and gives you free time to eat.
Is there a walk during the tour?
Yes. At Ribeiro Frio, you can do the short Levada dos Balcões walk.
What should I bring?
Bring comfortable shoes and clothes, rain gear and warm clothing. Large bags and luggage are not allowed.
Is the tour suitable for wheelchair users?
No. It is listed as unsuitable for wheelchair users, pregnant women and people with back problems.
Can I cancel for a refund?
Yes. You can cancel up to 24 hours in advance for a full refund.
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Pico do Arieiro Tours: the island shortlist.

Pico do Arieiro Sunrise Transfer Self-guided Hike
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Madeira Funchal:East Tour Pico Arieiro & Santana&Laurissilva
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Transfer to Pico do Arieiro & Pico Ruivo Trail
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Pico Do Arieiro Pico Ruivo Sunrise or Morning Hike Transfers
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Full Day Jeep Safari East – Pico do Areeiro – Santana – Ponta de são Lourenço
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Sunrise Pico do Arieiro & Ruivo/Larano HikeTransfer
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